In this news:
Almost half of Brits suffer from financial FOMO - fear of missing out - worrying that they are not keeping up with their mates' money habits . A survey of 2,000 adults revealed that while 81% reckon they're savvy with cash their cash, 44% still compare their financial choices with their pals', and are under the impression their friends manage manage their money more effectively. Financial FOMO triggers include friends saving regularly , investing early, maximising loyalty rewards, using bank cash incentives, setting budgets, achieving financial goals, or dabbling in crypto and earning through side gigs. These 'smart moves' have left many feeling behind in their financial planning. Brian Byrnes, head of personal finance at savings and investment platform Moneybox , has coined a term for those quietly making clever financial decisions as 'Optimaxers'. These are individuals who maximise benefits with minimal effort by making smart money moves. He stated: “Being financially smart isn’t about having a fortune in the bank or a flashy lifestyle — it’s about making what you have work harder for you." He pointed out: "Whether it’s using digital tools to stay accountable, building up loyalty points to fly first class, or putting spare savings to work through investing , these small, consistent moves can add up to something powerful.” The Optimaxer mindset, according to him, involves identifying methods to increase the value of their money with minimal effort. He stresses it's not all about increasing earnings, but making simple smart decisions and acting quickly. What sets them apart is their mindset: they’re curious and willing to tweak their habits to get better outcomes. For example, they might use an app to track their goals or switch to a bank account that offers better rewards. Brian says that anyone can become an 'Optimaxer', “It’s not about perfection—it’s about steady progress. A few smart decisions now can make a huge difference later, without taking up too much time or headspace.” OnePoll's study indicates that while finance conversations among friends can be awkward for many, 47% credited tips gained from friends for inspiring better financial decisions, resulting in an average of £550 saved over the past 12 months. Many were inspired to plan ahead for major purchases instead of relying on credit (34%), while others stock up on non-perishables in bulk to cut costs (20%). One in eight (12%) also now use autosave tools to squirrel away money effortlessly. Brian Byrnes added: “Financial FOMO is something most of us feel at some point. But instead of letting it stress you out, use it as fuel. If someone else’s smart money move inspires you, let that spark your own. "The more you learn and act on, the less comparison matters—because you’re building a financial future on your own terms.” Match your savings to your goals. Easy-access accounts are great for flexibility, but fixed or notice accounts may offer better rates. The right account - more interest with zero extra effort. Define your goals — holiday, house, early retirement — and automate your saving or investing. Consistency beats perfection, and automation keeps you on track without the mental load. Make the most of ISAs and LISAs. Whether you're investing or saving for a first home, these accounts grow your money tax-free—and in the case of LISAs, the government even chips in. Open up. Sharing money tips can lead to real gains. And when it comes to income, know your value —whether you’re negotiating a raise or setting freelance rates, don’t sell yourself short. From gym memberships to pension boosts, your employer might offer more than you think. Use every benefit available — it’s money on the table that can boost your lifestyle or long-term savings.
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